The format and design changes in the previous issue of Lighthouse Digest generated a gigantic stack of correspondence from our subscribers. As you will see in this issue's Mail Boat column, some of the comments were negative; some offered suggestions, but, by far, most were overwhelmingly positive.
When making the decision to change the format, I knew there would be some risk and I considered that we might even lose some subscribers. However, in order to force this magazine to grow, to draw more attention to saving lighthouses and their history, I knew I needed to take that risk.
The biggest change you'll notice in this issue is the addition of more pages. This means an additional expense on our part, but more information for you and we hope that leads to greater newsstand readership and in turn more subscribers.
Perhaps the best thing about the format and design changes was that we heard from many subscribers and readers that we have never heard from before. Many of those letters offered great suggestions on how Lighthouse Digest can be further improved to make our subscription base grow and to make it more enjoyable for our readers. We will use many of those suggestions.
Keep those letters and emails coming; we want to hear from you with more suggestions, as well as story recommendations. After all, Lighthouse Digest is “your magazine.”
Editor & Publisher
The Magazine of Lighthouses
P.O. Box 25068
East Machias, ME 04630
This story appeared in the
October 2004 edition of Lighthouse Digest Magazine. The print edition contains more stories than our internet edition, and each story generally contains more photographs - often many more - in the print edition. For subscription information about the print edition, click here.
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